AWD Group: Your Experts in Event Planning
With over two decades of experience managing corporate events, AWD Group understands what it takes to plan and deliver an unforgettable experience. From high-impact conferences to bespoke hospitality, we know every detail matters. These ten expert tips will guide you through seamless corporate event planning, ensuring your next event is a success.
1. Define Clear Objectives
Start with your ‘why’. What do you want to achieve? Whether it’s client engagement, team bonding, or brand awareness, your event goals guide every decision.
2. Know Your Audience
Understanding attendee expectations is key. Tailor the theme, content, and delivery style to suit your audience’s preferences and professional background.
3. Plan Early and Thoroughly
Give yourself time. Venues get booked months in advance. Early planning allows for proper budgeting, sourcing, and approvals.
4. Choose the Right Venue
The venue sets the tone. We help clients select locations that are accessible, appropriately sized, and reflect your company values.
5. Build a Detailed Checklist
A checklist keeps everyone on track. It should cover logistics, catering, signage, transport, delegate packs, and contingency plans.
6. Partner With Reliable Suppliers
Work only with vendors you trust. AWD Group maintains strong relationships with venues, AV teams, caterers, and entertainers to ensure smooth delivery.
7. Focus on Delegates’ Journey
From invitation to follow-up, every touchpoint matters. We map out the delegate experience to ensure it feels seamless, thoughtful, and professional.
8. Have a Backup Plan
Events often face last-minute changes. Whether it’s weather, transport, or AV issues, we always have contingencies in place.
9. Use Tech Wisely
Technology enhances engagement. Whether through apps, digital agendas, or live polls, we use tech to elevate experiences, not complicate them.
10. Debrief and Measure Success
After the event, collect feedback, review metrics, and identify wins. This helps refine future events and demonstrate ROI.
AWD Group Makes It Simple
We make event planning feel effortless. Our team manages the full event lifecycle—from concept to execution—so you can focus on your business. Our bespoke approach ensures that every event reflects your brand and objectives.
Whether you’re planning an incentive programme, a training day, or a full-scale conference, we bring together creativity, logistics, and strategy.
FAQs: Event Planning with AWD Group
Q1: How far in advance should I start planning a corporate event?
We recommend starting at least 3-6 months in advance, depending on size and complexity.
Q2: Can AWD Group manage multi-day or international events?
Yes. We deliver UK-wide and European events, including travel logistics and accommodation.
Q3: What if I have a fixed budget?
We work within your budget to deliver maximum value. Our experience helps identify areas to prioritise.
Q4: Do you offer virtual or hybrid options?
While our focus is in-person events, we can support hybrid elements such as live streaming or virtual networking.
Q5: What makes AWD Group different from other agencies?
We combine experience with personal service, strong supplier relationships, and a commitment to making your event seamless.
Conclusion: Take the Stress Out of Planning
Corporate event planning doesn’t need to be overwhelming. With the right partner, it becomes an enjoyable and productive process.
AWD Group delivers seamless event experiences by combining proven processes with a personal touch. Let us help you plan your next successful event.
Contact AWD Group
Phone: 0333 355 6947
Email: natalie@awdgroup.co.uk